Sugar and Spice and Everything To Hope For.

Grace House Bringing Hope To Girls In Crisis.

When Grace House began its present capital funds campaign, PHP was originally asked to design and produce collateral print material. After meeting the girls and seeing the incredible effect this home was making in their lives, we quickly realized that a printed piece could not tell the whole story. The emotion was in the faces, voices, and spirits of these girls and the people who have dedicated their lives to bringing them hope for a better life. This is what would motivate the community to support their efforts, not another brochure.

So in addition to the printed materials, we brought in a film crew to interview local police officers and show some of the devastating circumstances that many of these girls grow up in. Then we interviewed the founder of Grace House and board members, and talked to the girls themselves. This way, we were able to bring the viewer into the house so they could get a feel for the warm, caring environment Grace House offers them — giving them a chance to see what kind of life they could have.

Results: Grace House exceeded their capital funds drive goal and were able to accomplish all the capital improvements they had planned.

Next Case History >>